Market conditions predict tomato shortage

Eurostar Commodities is expanding its high quality Della Terra tomato offering against the backdrop of a challenging Italian harvest. Della Terra’s range of tomatoes are trusted by professional chefs to give outstanding quality and sun soaked sweetness from Southern Italy.

According to reports by ANICAV, (the national association of Italian producers of canned vegetables) the weather this year (2019) during April and May, the period when the tomatoes are planted was extremely inclement (rainy). This has brought challenges to the crop because the farmers had to delay tomato planting resulting in a shortage at the end of July, into the first half of August.


Genuine Italian “red gold” tomatoes are full of vitamin C and especially lycopene, one of the most potent antioxidants among dietary carotenoids. Research shows that dietary intake of tomatoes and tomato products containing lycopene has been shown to be associated with a decreased risk of chronic diseases, such as cancer and cardiovascular disease.

Philip Bull, MD, Eurostar Commodities, says; “Right now, producers have been almost able to catch up with the production. But I am delighted to say that in terms of quality the crop is excellent. So although we have a lower yield in terms of numbers and size of crop, the quality is very high, with a high Brix level and inherent natural sweetness.”

He continues; “To meet demand for high quality, traceable premium tomatoes we have expanded our range of 100% Italian tomatoes to complement our existing range of products. It was important to us that we worked with a well-established, authentic expert on the ground, and of course Alfonso Sellitto are one of the best in the business for the last 70 years.”


“Our tomatoes under the Della Terra brand now come in three varieties; Plum Tomatoes, Chopped Tomatoes and Pizza Ready Sauce. These delicious tomatoes have a high Brix level which is an important measurement of quality and inherent sweetness. They are now already

very well established within the Italian food industry and some retail customers across the UK and Ireland. Our ability to source high quality ingredients from authentic suppliers in Italy holds a lot of importance in the industry.”


The Alfonso Sellitto tomato factory was founded on 1949 and is one of the factories who founded the San Marzano Consortium in 1999, producing whole peeled tomatoes, crushed tomatoes and Pizza Sauce but also the San Marzano DOP tomatoes, a special kind of tomatoes, handpicked that grows on the volcanic soil of the Vesuvius area. This type of high quality tomato certified DOP, (DENOMINATION OF PROTECT ORIGIN), is favoured by the most famous chefs and Pizzaioli.


For more information please contact Helen Trevorrow or Vicky Hague on 07921 060 112 or email


About Eurostar Commodities

Eurostar Commodities is your trusted partner for quality ingredients. An innovative family business from Yorkshire established in 1994, Eurostar Commodities supplies over 10,000 tonnes of product to the UK and Europe every year. Eurostar Commodities source the finest grains in short supply chains to ensure quality and provenance.


Eurostar’s core brands include Kintaro sushi rice, GMI Italian flour, Confucius and Chinese Emperor long grain rice, and Eurostar own brand products. Visit our website or call 01484 320 516. Innovative products for 2019 include:       

  • GMI Italian pizza flours – Pizza Italiana, Pizza Verace and Pizza Dorata

  • Eurostar Gluten Free flour - various sizes & options available

  • Della Terra Peeled Plum Tomatoes, Chopped Tomatoes & Pizza Ready Sauce

  • Donna Chiara Dried Pasta Range – various sizes and varieties available

  • Fior di Maiella Italian Seasonings for pizza and pasta

  • Gingen drinks


About Alfonso Sellitto

Alfonso Sellitto has also been awarded an acknowledgment from the Campania Region to their organisation in the USA, LA VALLE FOODS, for contributing to the spread of the knowledge of San Marzano tomatoes in the USA.